When CampMinder receives a training photo through the Campanion mobile app, we securely send that photo (with no personally identifiable information) to Microsoft’s facial recognition service. This service creates an “identity” based on properties and measurements of the person’s face (such as the distance between the subject’s eyes). CampMinder associates that anonymous facial identity with the appropriate person in our records.
When a camp uploads a camp photo to CampMinder, Microsoft’s service generates an algorithmic identity of each face detected in the photo and attempts to match each one with one of the algorithmic identities previously stored. This is all done with data about the characteristics of the faces, and no personally identifiable information. When the service detects matches with a high enough confidence level, we send you a notification that a photo of your camper is available.
Photos stored on Amazon Web Services (AWS) via an encrypted communications protocol and with a randomized URL. Photos uploaded by parents for facial recognition training are stored without names or any other personally-identifying information. Additionally, we strip all EXIF data (meta-data) off of the images, including any geolocation data automatically attached to images by mobile devices.
We store and host all images in Amazon Web Services and do not delete them except by request. We remove all EXIF data from the original, high-resolution photos uploaded by the camps.
Before each summer, CampMinder deletes all data used to train camper faces. This data is the mathematical representation of a face, not the photo itself, and after each summer, this data is no longer accessible to CampMinder or Microsoft.
Like many companies, we use building blocks provided by Microsoft and Amazon for facial recognition and file storage to help us deliver a better camp experience to parents and camps. Both Microsoft and Amazon are committed to ensuring data stored with them, including photos, are secure. Here are links to their privacy policies:
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